Sales—even food truck sales—are all about probability. The probability of selling to a new customer is 5-20%, while the probability of selling to an existing customer is 60-70%. This is why upselling is so important. Upselling is the art of convincing your customers to upgrade their order to a better, more expensive, […]
There are over 24,000 active food truck businesses in the U.S. Whether you’re starting out or have been delivering food on the go for years, maintaining your truck is extremely important. But what goes into regular food truck maintenance? And why is it so important? That’s what we’ll be looking at today. […]
The last year has changed so much about how the food and restaurant business operates. Many people relied heavily on order ahead and food delivery services, a trend that doesn’t seem to be slowing down. Thanks to order-ahead food truck apps, this proverbial ship has been able to stay afloat […]
Keep on trucking. The food truck industry is growing rapidly. It is valued at more than one billion dollars, with nearly 25,000 businesses on the road. If you want to run an affordable and fun restaurant, a food truck is perfect for you. But you are going to have a […]
By the end of the year, roughly 92% of people will not have achieved their New Year’s resolutions. But, if you haven’t made immense progress in just over one month, that doesn’t mean you should scrap your resolutions altogether! If you had some goals set for your food truck business, this is a […]
So, you want to start a food truck business, and you’ve heard others talk about step vans, but what are they? Also called “multi-stop trucks,” Chevrolet was the first to refer to them as “step vans,” which is the most widely-used term today. These trucks are most often seen delivering packages, baked […]
Photo by Mansoor Del on Unsplash Often times when you hear of someone starting a food truck, they either live in a big city, or they’re planning to move there and make a go of it. But a food truck business can operate successfully in smaller cities and towns as well; […]
In the United States alone, there are over 25,000 food trucks! How do you make yours stand out in a sea of others? One key is through food truck advertising on social media. Keep reading to discover seven tips for a successful social media strategy. 1. Keep Your Socials Updated When it […]
Facebook can be a critical free marketing tool for your food truck. If you don’t have the time or money to invest in creating a website for your food truck business, having a Facebook business page is probably your next best bet. Not sure what to post or how to […]
Did you know that the Outside Lands Music & Arts Festival made 29.6 million dollars in 2019? There’s no doubt that there is good money to be made as a festival food truck. Yet, there are so many mistakes that can take a bite out of your profit. Here are 5 common food truck festival […]