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    Categories: Blog Posts

Expanding Your Vineyard Tasting Room with a Mobile Wine Truck

Photo by Kym Ellis on Unsplash

Have you ever thought about what it would take to get your vineyard noticed more? Of course, you have! But, actually implementing a procedure or service that astounds and amazes your potential clients is nothing less than a full-time job. That’s why you need a full-service wine truck.

A wine truck is just like a food truck, but better. Because, wine, of course. Add some cheese and crackers to the menu along with some sweet grapes—or go with a full-blown charcuterie board—and you’ll have people lining up to get a taste.

Let’s review a few good reasons to jump on this train and get in with the hip crowds.

A New and Happening Trend for Your Vineyard Business

Wine trucks are becoming more and more popular throughout the U.S.

It all started with a few entrepreneurs with big ideas and now the trend is, well, trending!

Don’t be fooled into thinking that this is just some passing fad, either. We all know how popular food trucks have become over the years, and wine is even better than food so who knows the possibilities?

A Mobile Tasting Room

What better way to display your wines than to bring your vineyard to the wine tasters? Consider catering at events like business luncheons, corporate fundraisers, and other adult-centered occasions where you can showcase what your vineyard has to offer and entice folks to come out and see your vines in person.

A Mobile Wine Truck is Fun

There’s nothing better than fun unless there’s wine involved which means there’s nothing better than fun with wine. If you thought you were having fun at the vineyard with your wine tasting events, you’ll have a blast serving your customers in their own territory.

Who Doesn’t Love a Good Glass of Wine?

Serving patrons via your mobile wine truck may be the only way to introduce new clientele to your business. People love wine, but they don’t always love a long drive to the country to visit the vineyard in person. But, with a mobile wine truck, you’re bringing the wine to them so it’s a win-win for all!

Try boosting your exposure by getting a spot at local festivals or setting up at wedding expos to snag potential bookings for your vineyard.

Why Should You Have a Wine Truck for Your Vineyard?

Establishing a wine truck for your vineyard is an excellent way to mobilize your business. Not only will more people be introduced to your wines, but you’ll leave a lasting memory and they’ll come back wanting more—whether at your vineyard or by finding your wine truck at another event in the future.

Especially if you have a new vineyard, a mobile truck can help you establish your name in the community. And, if you’re an established winery, you can be assured that your most dedicated clients will seek you out, an excellent selling point as you negotiate which events you wish to attend. 

If you have questions about how a mobile truck can best serve your business, contact us. We can get your mobile wine truck set up and ready to go.

Want more food truck advice? Check out more blog posts here!

Thinking about starting a food truck? Request a free custom quote and one of our food truck specialists will help you design the truck of your dreams.

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Rachel Perkins:
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